Thursday, August 17, 2006

Ads Coming to Textbooks

Textbook prices are soaring into the hundreds of dollars, but in some courses this fall, students won't pay a dime. The catch: Their textbooks will have ads for companies including FedEx Kinko's and Pura Vida coffee. A small Minnesota start up is trying to shake up the status quo college textbook industry. This is sure to cause controversy.

read more | digg story

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