Genius

So 7-11 has re-branded a number of its stores nation-wide to become Kwik-E-Marts, the convenience store run by Aphu on the Simpsons. All I can say, is this is AWESOME. I posted earlier about the movie displays the Simpsons are using to promote this movie ... but I can see people (including myself) driving miles to see on of these 7-11 stores, taking pictures and sending them to their friends ... Pure Genius